B2B SaaS Software Marketing Consultant

B2B Software / SaaS Marketing

If you are a growth-hungry B2B software or B2B technology company looking to gain visibility and improve marketing ROI, I can help.

By creating marketing strategies focused on customer acquisition and growth, I help ambitious B2B software and tech companies achieve their growth goals (working with both subscription-based-revenue offerings and corporate software / ‘big tech’ offerings).

Start-ups and established businesses alike, if you are looking for a consultant or interim specialist to help you build a marketing plan, craft a new proposition, or create a new brand then there’s an opportunity for us to work together.

Throughout the last fifteen years I’ve worked with dozens of B2B tech companies including a leading cybersecurity software company, several subscription-based software brands, and one of the world’s leading IT brands.

Helping SaaS & Tech Companies Grow

B2B SaaS and tech companies often struggle to cut through the noise and change behaviours. If that’s you, I can help.

As an experienced B2B marketing consultant I can help you achieve great results through a range of different strategies and channels including:

  • Content marketing for education and brand awareness
  • Outbound marketing for lead generation
  • LinkedIn for brand awareness and lead generation
  • Paid media and Pay Per Click for promotion and lead generation
  • Online sales funnels and website user experience
  • Understanding how to extract more from customer lifetime value

To find out more, book a free B2B marketing consultation over the phone or call me direct on 0118 324 7770.

Why Outsource Your B2B Marketing?

If you’re too close to your own business, it can be difficult to see things from an outside-in perspective. Finding exactly the right skills can be also be problematic.

As a specialist in B2B SaaS and tech marketing, and Chartered Marketer with extensive experience helping B2B companies and marketing agencies, I can support you with your growth challenges.

To find out more, book a free B2B marketing consultation over the phone or call me direct on 0118 324 7770.

More Reasons to Outsource

Alex has worked as a B2B marketing manager, director and strategist for more than fifteen years, predominantly focusing on driving sales and brand awareness for B2B SaaS and tech companies with a results-driven culture.

After successfully completing a two-year marketing communications diploma and two further years of graded CPD, Alex was awarded Chartered Marketer status. Chartered Marketers are committed to keeping their skills and learning up to date, showing the dedication required of a professional marketer. They are qualified Members of The Chartered Institute of Marketing and experienced consultants working at a senior strategic level.

Alex is an experienced board-level consultant and marketing director / CMO, having recently worked as interim CMO for a Manchester-based B2B software company and consultant for a leading B2B marketing agency in London.

Alex holds various certifications for Google products including Google Search, Google Display Ads, and Google Analytics. Google certifications are professional exam-based accreditations that demonstrate proficiency in advanced aspects of Google digital products.

Alex holds a CIM Diploma in Marketing Communications awarded by Cambridge Marketing College.

Currently Available

I’m currently available to work with new clients, with full- or part-time availability in the first half of 2022 for both strategic marketing consulting and MarTech implementation projects. Call me direct on 0118 324 7770 to find out more.

Alex is an excellent B2B marketer. Knowledgeable. Experienced. Creative. A good team player. I’d definitely recommend him.

Dave Wybourne
Chief Operating Officer, Fissara Software

For B2B Companies

Find new opportunities. Improve existing performance. Enhance your in-house knowledge and skill. Get more from your marketing budget. Introduce efficiency-boosting MarTech tools into your business.

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For B2B Agencies

Improve your clients’ campaign performance. Benefit from an experienced client relationship manager. Increase the overall effectiveness of your clients’ investment.

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