Top 5 B2B Marketing Credentials
With more than fifteen years’ B2B experience under his belt, Alex is a Chartered Marketer and CIM-qualified professional whose top credentials include:
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1
CIM Qualified at Cambridge Marketing College
After studying for two years at Cambridge Marketing College, Alex was awarded a CIM Diploma in Marketing Communications in 2012. This professional qualification covers five core areas of marketing: direct marketing, advertising, consumer behaviour, sales promotion and PR.
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Chartered Marketer
As a Chartered Marketer, Alex remains committed to keeping his skills and learning up to date through annual graded assessments. Chartered Marketers must have achieved a level 6 or 7 CIM qualification or equivalent, and have 5-10 years' industry experience.
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C-Level B2B Tech Experience
As an experienced senior marketer and ex-head of marketing at a UK tech firm, Alex has experience overseeing organisation-wide marketing and lead-gen activity at board level. He is a proficient strategist and competent working with senior stakeholders to get results.
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Google Accredited
Alex has achieved certifications in Google Search, Google Display Ads, and Google Analytics. Google certifications are professional accreditations that Google offers to individuals who demonstrate proficiency in advanced aspects of certain Google products.
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5
Qualified Graphic Designer
Alex is qualified in graphic design, giving him the experience needed to work with design teams and branding specialists. He also has experience working as a designer within a B2B marketing team.